Fashionable Dele launches his own boohooMAN line
Tottenham star Dele Alli is trendy on and off the pitch. The English midfielder joined forces with boohooMAN to create his own fashion line featuring skinny ripped jeans, tailored trousers, casual hoodies, bomber jackets and a range of distressed denim. BoohooMAN follows the steps of other cool brands like Paco Rabanne or AXE, which have chosen the talented player to work with them.
“Fashion has always been an interest of mine and it was great to be able to play a part in the design process”, said Alli, who is making his first move into the world of fashion. This campaign with Dele Alli is an important one and the player can be seen in ads all over London, as you can see in the example above these lines.
The online fashion house boohooMAN have partnerships with a lot of leading figures but this agreement is their first with a professional footballer. The English star is a great communications platform and a very appealing brand ambassador for brands interested in the UK market. With millions of followers on his official social media accounts, he is a fantastic spokesperson for cool and trendy brands like boohooMAN, which are a very natural and genuine fit with the player. Alli represents a unique opportunity for his followers to have the chance of dressing like him. Emulate the wardrobe of a top Premier League player had never been so easy with this collaboration between Dele and boohooMAN, with products costing in the range of 15 to 65 euros.
Alli is a unique opportunity to his followers to have the chance of dressing like him. Emulate the wardrobe of a top Premier League player had never been so easy with this collaboration between Dele and boohooMAN, with products costing in the range of 15 to 65 euros.