Iker Casillas is the new ambassador of Impetus
Spanish international goalkeeper Iker Casillas has signed a commercial deal with the underwear brand Impetus. The agreement was announced in an event with the player in Spain, where he had the chance to explain why he had chosen to work with Impetus and he started giving visibility to the brand and nice exposure, when all the media gathered for the event later published his answers. Unlike his football mates David Beckham or Cristiano Ronaldo, he decided not to show his body for the campaign because, as for his own words, he has not the type of body with well defined muscles.
In the video under these lines you can see the Porto star in the making of the ad.
Impetus Team Casillas will also support the “Fundación Iker Casillas” Real Madrid legend Foundation. The brand has agreed to allocate part of the earnings of this line of products to contribute to promote and develop activities aimed at improving child health and their quality of life.