Cristiano Ronaldo, online with Altice

Cristiano Ronaldo’s career is as good off the pitch as it is on it. A new endorsement deal for Cristiano Ronaldo arrives from the multinational telecommunications company Altice Group. The company which operates in Portugal, amongst several other markets worldwide, wants to reinforce its leadership and consolidate as the best provider of optic fibre and other IT products and services.

The first campaign that you can see above these lines has recently been released in France, promoting its subsidiary brand SFR. A funny commercial that shows how Cristiano is improving his acting skills and how he feels more and more comfortable in front of a camera as time goes by.