For New Balance football is a priority

New Balance wants to compete with the likes of Nike, Puma or Adidas in the football space and the brand is investing time and resources to make it happen. Amongst the football ambassadors that New Balance managed to put together there are names like Samir Nasri, Fellaini, Vincent Kompany, Aaron Ramsey or Álvaro Negredo. With a clear vision and a constant pursue of excellence, New Balance have produced an impressive campaign across all sports claiming that they are constantly progressing and looking to improve and get better.

“Beta is a state of being. A choice to never stop. Driven by the relentless desire to improve. Beta means constantly innovating. Evolving. And pushing. Beta means improving upon yesterday. And always being better tomorrow.

We are New Balance and we are always in Beta.”

Below this lines you can see the football advert that the brand produced, starring the brand’s main football ambassadors: