Chelsea FC presents new kit with Yokohama

After several years of seeing Samsung as Chelsea’s kit sponsor, the club has changed partners for the 15/16 season and the new kit was unveiled ahead of the start of the season. The club put together quite an intensive campaign to promote the new kit and to welcome their new sponsor, Yokohama Tyres.

Chelsea’s captain John Terry, who attended the presentation of the new partner a few months ago next to the team manager Jose Mourinho, is one of the players that were chosen to feature in the promotional ads next to other big names such as Diego Costa, Eden Hazard or Thibaut Courtois.