Mascherano feels like a Champion with MasterCard
With the 2015 America’s Cup about to kick off in Chile, brands are rushing to launch their latest campaigns activating their relationship with the competition. The latest example of this, one of the main sponsors of this Copa America, MasterCard, which has required the services of Argentine international Javier Mascherano to explain how it is to be a champion.
Hours before the start of that competition, Javier Mascherano stars in the new spot with which the brand intends to activate its relationship with the tournament. In it, the Argentinian international explains to a boy what he feels every time he plays for Argentina and what it means for him to participate in an event like the South American competition.